Horror House Sofia

Sprawling underneath Sofia, Bulgaria is a system of underground tunnels which may have been used for various purposes over the years but never have they been used to scare the living daylights out of you.

Welcome to the Horror House. This unique entertainment experience will immerse you into an unforgettable atmosphere of terror, fright and excitement. Live actors (or are they actual zombies?..) add personality, charm and a healthy dose of jump scares to enrich your experience.

Being huge fans of this unique experience, here at Enforce Digital we wanted to get involved in this fascinating venture. Having acquired a stake in the company we started on the exciting journey of digital marketing transformation and handled everything from web development and bookings management.

The results did not keep us waiting. Our digital lead generation programme started to bring in bookings very shortly after it was launched. A number of influencers we brought on board (and put through some of the most terrifying moments of their lives) provided a huge publicity boost needed to take the business to the next level.